The small and mini bags continue to be a frontliner in the haute couture collections. In spite of the fact that Chanel fans consider them trendy and innovative, let’s do a flashback to recent times. Karl Lagerfeld, Chanel’s Creative Director from 1983 to 2019, was an intellectual seduced by the art, literature and customs of the 18th century. Inspired by the glamorous reticules –small bags usually crafted with elaborate beads and embroideries- used by royals and high society ladies for their grand gala events, Lagerfeld forever marked Chanel’s collections with his famous small and mini bags. This tireless creative continued to design for Fendi, Chanel and his own Brand until his death in 2019. His 2015 Fendi Collection positioned the mini bag phenomenon in the luxury Brand segment. He was an expert in defining each Brand with its own essence and personality. He also showed a particular sense of humor when he designed the mini bag Choupette Collection, in honor of his cat, faithful and pampered life companion.
But let’s return to Chanel. During his 36 years as the head and soul of the House, he continued to invest in his love for the small bags. These became a must-have for every modern and refined woman. The mini bag maintains its prominence today, even though you can barely fit in a cell phone, a credit card and house keys in models like Chanel’s Wallet-on-Chain, commonly known as WOC. It’s simply a recognized symbol of status and good taste.
The 2020 Resort Collection emphasized the small and mini bag trend, echoing the minimalism so present in this century’s art and architecture. But let’s take in the practical aspect of things, since they force us to carefully choose which essentials are indispensable to carry in our bags. Celebrities, influencers and famous models are already striving to complete their personal collections.
According to Vogue’s Liana Satenstein, a pochette is “a bag that we can wear during the day, and also on our evening or gala events.” It’s an investment that is worth your while, season after season.